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Banking Essentials - Part I

This pathway will walk us through the basics of banks, starting with some of the different types and their main functions, then starting to look at the regulation faced by the banks, both before and after the Global Financial Crisis.

Greenwashing

Greenwashing is the act of distributing false information about something being more environmentally friendly than it actually is.

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Tackling the Cost of Living Crisis

In this video, Max discusses the cost-of-living crisis currently enveloping the UK. He examines its impact on households as well as the overall economy.

CSR and Sustainability in Financial Services

In the first video of this two-part video series, Elisa introduces us to sustainability. She begins by looking at the difference between sustainability and corporate social responsibility, two terms that can be easily confused.

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Featured Pathways

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Banking Essentials - Part I

This pathway will walk us through the basics of banks, starting with some of the different types and their main functions, then starting to look at the regulation faced by the banks, both before and after the Global Financial Crisis.

Greenwashing

Greenwashing is the act of distributing false information about something being more environmentally friendly than it actually is.

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Book a demo

Pricing

Ready to get started?

Plans & Membership

Our Platform

Expert led content

+1,000 expert presented, on-demand video modules

Learning analytics

Keep track of learning progress with our comprehensive data

Interactive learning

Engage with our video hotspots and knowledge check-ins

Testing & certification

Gain CPD / CPE credits and professional certification

Managed learning

Build, scale and manage your organisation’s learning

Integrations

Connect Finance Unlocked to your current platform

Featured Content

More featured content

Tackling the Cost of Living Crisis

In this video, Max discusses the cost-of-living crisis currently enveloping the UK. He examines its impact on households as well as the overall economy.

CSR and Sustainability in Financial Services

In the first video of this two-part video series, Elisa introduces us to sustainability. She begins by looking at the difference between sustainability and corporate social responsibility, two terms that can be easily confused.

More featured content

Book a demo

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Introduction to Investor Relations

Introduction to Investor Relations

Ronan White

40 years: Capital markets and investor relations

In this video, Ronan sets the groundwork for understanding investor relations, from how it developed in the 1950’s with the aim of attracting individual investors to a company’s shares, to what it means for financial professionals today. He also explains the investors and other stakeholders keen to know more about a company’s performance and, therefore, who IR needs to take into consideration. 

In this video, Ronan sets the groundwork for understanding investor relations, from how it developed in the 1950’s with the aim of attracting individual investors to a company’s shares, to what it means for financial professionals today. He also explains the investors and other stakeholders keen to know more about a company’s performance and, therefore, who IR needs to take into consideration. 

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Introduction to Investor Relations

12 mins 9 secs

Overview

Investor Relations (IR) was born from the aim of attracting individual investors to invest in a company’s shares. The IR function over the past few decades has seen an evolution from just being communication specialists to finance professionals. IR is now an integral part of a company that is even referred to as the face of the company.

Key learning objectives:

  • Understand the history and evolution of IR

  • Comprehend the functions performed by IR

  • Identify the skills needed to be a good IR professional

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Summary

History of Investor Relations 

The change of the US market from private shareholders to professional investors had shifted the focus of IR professionals from being communications specialists to finance professionals. The evolution of IR also saw the need to collate, interpret and understand shareholder patterns and behaviours. IR has now become established as the face of the company.

Function of Investor Relations

Investor Relations (IR) is the communication of information and insight between a company and its investors, existing or potential. IR facilitates a two-way communications process as it presents market feedback to the board. IR requires tact and diplomacy and the ability to read people, steer and guide conversations and react to unexpected developments. Additionally, an IR professional should be able to think on their feet and to deal with situations as diverse or challenging environments. The IR takes responsibility for consistent and accurate messaging across all market facing teams and strategically positioning the company with all stakeholders which include existing shareholders, debt investors, buy side and sell side analysts, brokers, ratings agencies, government and regulatory authorities, customers, employees and the financial press. 

How does IR operate

Large entities have a defined IR strategy which specifies the two-way communication approach, interaction with senior management, and identification of specific objectives. Regarding positioning of IR, businesses consider:

  • IR’s reporting lines 
  • Dialogue with EM and the board
  • Placement within the organisation

The Head of IR is responsible for appropriately positioning business and proper allocation of relationship responsibilities. IR needs to stay closely connected to the finance function but also to the treasury, communications and marketing, compliance and legal areas.

IR professional requirements and implementation

Any competent IR professional should have strong communication, relationship building, and finance skill sets in equal measure, along with tact and diplomacy, as well as the ability to deal with adverse market environments. An IR function is a prerequisite for public companies and for those with debt funding programmes. IR is also important for companies ahead of an IPO as IR identifies and speaks to potential investors. IR is significant for those seeking to raise additional equity and for companies aiming to issue debt in the bond market. IR also plays an important role for asset managers, as they regularly report to their clients.

 

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Ronan White

Ronan White

Ronan has over 30 years’ experience in senior management roles across the financial services sector in Ireland and the UK. His career spans treasury, capital markets, investor relations, corporate lending, corporate communications, marketing, and compliance. He currently works in Dublin with InCol Limited a mortgage sector, financial solutions business focusing on the UK, Irish and Benelux markets, and with its sister company, DFinitive Capital, a financial aggregator originating capital markets funding for the social and affordable housing sector in Ireland. Ronan serves as Non-executive Chairman of Moneycorp Technologies Limited (MTL), the Irish based regulated subsidiary of Moneycorp Group. MTL operates the group’s EU business. Prior to InCol and DFinitive Ronan worked with National Australia Bank in London and prior to that he was with Anglo Irish Bank (Dublin and London), the Woodchester Group (a consumer finance business owned by GE Capital and before that by Credit Lyonnais) (Dublin and London) and with Allied Irish Banks (Dublin). Ronan is a Fellow of Chartered Accountants Ireland having trained with KPMG where he specialised in reconstruction and insolvency assignments. He is a graduate of University College Dublin with a B. Comm. He holds the FT Non-Executive Director Diploma.

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